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Posted by on Oct 15, 2009 | 5 comments

BCA: Pretty in Pink – Sonia Kashuk Limited Edition Eyelash Curler

What is the one weapon in the makeup kit a girl cannot do without?  The eyelash curler!  Even if we’re lucky enough to be blessed with a full set, it just takes a flick of the wrist, a quick crimp with a curler, and eyes are opened wide up. That simple act instantly makes a face look so much prettier.

soniakashuk_eyelashcurlerProfessional makeup artist Sonia Kashuk has been wowing the crowds at Target® for some time with her massclusive line of brushes and product. But did you know she is also a breast cancer survivor? For October’s Breast Cancer Awareness Month in mind, Kashuk designed a line of eye catching makeup tools in pink, along with floral carrying cases and pouches. Designed by an artist, they not only work great – they look great.

From Target:

15% of the purchase price of this item going to support The Breast Cancer Research Foundation (BCRF)’s mission to prevent and find a cure in our lifetime, it’s one more beautiful way to fight the fight against breast cancer. To find out more about BCRF, visit BCRFcure.org.

soniakashuk_curlerpouch
This item is $9.99, making the donation almost $2. That’s not a bad deal for BCRF. And for the consumer? The packaging is pretty sweet with the soft pink metallic curler nestled in the pink box with pouch. An extra curling pad is also included. This makes a perfect little gift too!

Trust me, I am a lover of all things eyelash. I have my Shu Uemura curler, my gold Revlon curler, and now this pretty-in-pink Sonia Kashuk pouch has found a permanent place in my purse. Go claim your limited edition Curl for a Cause Eyelash Curler.

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