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Posted by on Oct 2, 2009 | 32 comments

LG (Toronto) Fashion Week issues FB and Twitter Lockdown

Update:

I contacted Megan Loach, Communications Coordinator for the Fashion Design Council of Cananda regarding the talk of a social media ban for LG Fashion Week beauty by L’Oreal Paris.

Ms. Loach denied any ban was in place and stated they were actually:

  • Increasing seating to allow more online media (bloggers)
  • Equipping the onsite Media Filing Room with 15-20 LG Netbooks for “immediate filing of stories from the event venue.”
  • She said there had even been talk of adding a Twitter Booth this year (although this is not confirmed yet).

These are impressive moves, but in conflict with reports that designers had been notified to avoid all social media for their shows. Where is this talk stemming from? Please check back as the story gets updated. ~ Hillary

Social Media, at this time, is BANNED at Toronto Fashion Week this month for SS10 showings. Members from LG have apparently told all designers they cannot market their show using Twitter or Facebook for fear of impacting ticket sales.
lgfashionweek
This argument falls along the lines of newsprint. To stay competitive, newspapers have to maintain online presence. However, getting too popular online is causing their demise.

Does that really work in this case? Do you think increasing information for designers is killing their own show? Or is LG preserving the integrity of the system? Will keep you posted as we get closer to the event. In the meantime, speak your mind in the comments below.
failwhale

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  1. Lori Mulé - LG Fashionweek is banning social media from its shows. No twitter, no blogs. Is this wise? http://bit.ly/FcUP6 #humberpr [Original tweet,…
  2. Lori M - LG Fashionweek is banning social media from its shows. No twitter, no blogs. Is this wise? http://bit.ly/FcUP6 #humberpr [Original tweet,…
  3. click click – 06-10-09 | final fashion - [...] Wanna-drama confusion at LG Fashion Week in Toronto and the FDCC responds on their very own, brand new blog. …
  4. Edwin Seah - A firm update would be great :) @solessence UPDATE to Toronto LG Fashion Week Social Media Story from FDC of…
  5. Edwin Seah - A firm update would be great :) @solessence UPDATE to Toronto LG Fashion Week Social Media Story from FDC of…
  6. fashionphile - RT @YuliZ more info on the rumored Toronto Fashion Week SM ban http://bit.ly/FcUP6 (thx @geekigirl) <wow, they really don't get…
  7. Yuli Ziv - more info on the rumored Toronto Fashion Week SM ban - http://bit.ly/FcUP6 (thanks @geekigirl!) [Original tweet, Topsy page]
  8. Anita - @YuliZ check this link for more info http://bit.ly/FcUP6 - but I personally chatted with the designer coordinator for LGFW who…
  9. fashionphile - RT @YuliZ more info on the rumored Toronto Fashion Week SM ban http://bit.ly/FcUP6 (thx @geekigirl) <wow, they really don't get…
  10. Yuli Ziv - more info on the rumored Toronto Fashion Week SM ban - http://bit.ly/FcUP6 (thanks @geekigirl!) [Original tweet, Topsy page]
  11. Anita - @YuliZ check this link for more info http://bit.ly/FcUP6 - but I personally chatted with the designer coordinator for LGFW who…
  12. Toronto Fashion Week - RT @solessence UPDATE to Toronto LG Fashion Week Social Media Story from FDC of Canada - http://bit.ly/b5TFe [Original tweet, Topsy…
  13. solessence - UPDATE to Toronto LG Fashion Week Social Media Story from FDC of Canada - http://bit.ly/FcUP6 [Original tweet, Topsy page]
  14. hillary fry - UPDATE to Toronto LG Fashion Week Social Media Story from FDC of Canada - http://bit.ly/FcUP6 [Original tweet, Topsy page]
  15. Toronto Fashion Week - RT @solessence UPDATE to Toronto LG Fashion Week Social Media Story from FDC of Canada - http://bit.ly/b5TFe [Original tweet, Topsy…
  16. solessence - UPDATE to Toronto LG Fashion Week Social Media Story from FDC of Canada - http://bit.ly/FcUP6 [Original tweet, Topsy page]
  17. Toronto Fashion Week - Twitter and Facebook banned at LG Fashion Week - do you think this makes sense? Just for designers, or audience…
  18. Toronto Fashion Week - Twitter and Facebook banned at LG Fashion Week - do you think this makes sense? Just for designers, or audience…
  19. Piper Page - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  20. P. Page - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  21. Piper Page. - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  22. Piper Pearl Page - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  23. Piper Page - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  24. Piper Page. - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  25. P. Page - Thoughts on this? RT @solessence: BANNED: Twitter, Facebook at Toronto Fashion Week: http://bit.ly/IgUIM [Original tweet, Topsy page]
  26. Tweets that mention Solessence » LG (Toronto) Fashion Week issues FB and Twitter Lockdown -- Topsy.com - [...] This post was mentioned on Twitter by Christine Lu and Edwin Seah. Edwin Seah said: I would support a…
  27. Christine Lu - RT @jarodvhale RT @solessence: BANNED: Twitter, Facebook at LG Fashion Week: http://bit.ly/IgUIM > What! Blasphemy! [Original tweet, Topsy page]
  28. Christine Lu - RT @jarodvhale RT @solessence: BANNED: Twitter, Facebook at LG Fashion Week: http://bit.ly/IgUIM > What! Blasphemy! [Original tweet, Topsy page]

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